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Digital No More

After a relatively quiet summer, the fall schedule has been so far quite hectic with conferences, talks, bar brawls and the like. What is different this year though, is how marketers and industry experts alike are talking about Marketing in … Continue reading

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October 28, 2013 by Adele Ghantous

What Does the Future hold for the Marketing Organization

There is a lot of talk about how Digital is transforming the marketing organization, how the CMO is becoming more technology savvy and data-driven, how the CTO/CIO is taking on Marketing responsibilities. We are also seeing Data Science graduates hired … Continue reading

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October 26, 2013 by Adele Ghantous